Sunday, August 23, 2009

Myco Anna

A short You Tube video interview clip

This Canadian reclaimed and upcycling fashion company have been in business since 1995. The clothing in the above video is quirky and creative, but a bit too 'patchwork'. If upcycling and reclaimed fashion is to reach a larger audience it needs to move away from the stereotypes of patchwork, and the 'rag doll' look. Upcycling and fashion design based around reclaimed fabrics need to find more inventive ways of using unwanted fabric and garment pieces.

See a clip of some Myco Anna clothes on the catwalk

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