Monday, July 12, 2010

TRASH FASHION


Today I visited the science museum to check out the temporary exhibit Trash Fashion. The display was within the new Antenna section of the museum that hosts shows exploring themes around science and technology. The Trash Fashion exhibit focused on designing out waste and included the work of Mark Liu and his zero waste pattern cut clothing, Suzanne Lee and biocouture garments (created from fabric that is grown from bio cultures and moulded into 3D shapes) and Sandy Black, showcasing her knit to fit garment processes based on 3D body scanning. All the garments on display were beautiful, and 'fashionable' - a world apart from the now extremely misrepresented stereotype of 'eco-chic' fashion. I would like everyone to see this exhibit, as it focused on the technology and innovation that is being incorporated into new clothing designs for a sustainable future. It is no longer enough to just design a nice frock or have a deep and dark design concept to produce an interesting collection - for me the garment needs to tell a story that is relevant and plays a role in changing the way we view our clothing - and improves the impact the system in which it exists has on the environment.

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