Radley & The Heart Foundation

The above window notice in this Radly shop reads:

"£40 off your new handbag when you donate an old one,
all donations go to the heart foundation see in store for details"

This photo of the shop was taken at the start of the summer, so I am unsure if the project is still running. I thought it was worth a mention here, as it is another example of high street retailers supporting charities by encouraging their consumers to donate their unwanted fashion products.

It is vital for consumers to become familiar and comfortable with the ideas of donating and reusing clothing and accessories.